1. Full name
2. Email address
3. State/territory
4. Your child's age
5. Have you heard of the MS Readathon before?
6. How did you hear of the MS Readathon?
I did it as a child
Friends
TV
Radio
My child brought something home
The school told me about it
7. Has your child registered for the MS Readathon before?
8. Did you/your child get the letter in the post inviting them to start the MS Readathon this year?
Yes
No
Not sure
9. What was the main reason you allowed your child to enter the MS Readathon in a previous year(s)? (please select one)
We know someone with MS
Speaker at school told them about MS and they wanted to help
To raise money for a worthy cause
All the children at school participate
Their close friends do it
Brother or sister have always participated
I used to participate as a child
To get Rewards
To help motivate them to read
I thought it would help their reading
Their teacher thought it would be good for them
We got the entry form in the post
School promoted and endorsed the program
Other reason (please type in below)
10. If you answered "other reason" please type below
11. Were there any other reasons that influenced your decision to allow your child to enter the MS Readathon previously? (Choose any)
We know someone with MS
Speaker at school told them about MS and they wanted to help
To raise money for a worthy cause
All the children at school participate
Their close friends do it
Brother or sister have always participated
I used to participate as a child
To get Rewards
To help motivate them to read
I thought it would help their reading
Their teacher thought it would be good for them
We got the entry form in the post
School promoted program due to school incentive offered
Other reason (please type in below)
12. If you answered "other reason" please type below
13. Which of the statements below best describes why your child didn't enter this year?(Choose all that apply)
We didn't know it was on, but wouldn't have done it anyway
We had to pay to register my child online
It took too long to get information last time
The Rewards were a bit boring
My child is too old now
There was too much paperwork to complete
Asking people to sponsor per book is difficult if you don't know how much your child will read
Reading and keeping track of everything for four weeks was too hard
I had to keep reminding my child to read and fill in the forms
I didn't like my child asking people to be a sponsor
You needed to raise too much money to get a decent reward
Getting people to give you the sponsorship money was difficult - I ended up paying it myself
We just don't have time
The timing of the program didn't suit us
We kept forgetting to send in the registration form
We were too busy
We already do enough charity things during the year (if other charities, please type in below)
Your different reason to those above (please type in below)
14. If you answered "different reason" or "other charities" please type below
15. Did you receive a bright yellow eight-page A4 MS Readathon Booklet that your child brought home from school?
16. Did you read the booklet with your child?
17. Was there not enough/enough/too much information in the booklet?
Not Enough
Enough
Too Much
18. Was it your decision for your child not to do the MS Readathon?
Yes
No
Both of us
19. Was the main decision not to do the MS Readathon because (Please select one)
I had time constraints
I had financial constraints
I forgot to send in the forms
It appeared like too much hard work
My child wasn't excited about doing it
I was too busy
I just didn't want to
Other (Please type in below)
20. If you answered "other" please type below
21. Did your child not want to do the MS Readathon because they
Didn't like the Rewards
Don't like reading
Thought they had to raise too much
Didn't understand it
Other (Please type in below)
22. If you answered "other" please type reason below
23. Did someone come to your child's school to talk about MS and the MS Readathon this year?
Yes
No
Not sure
24. Did you child's school actively promote the MS Readathon with the children and parents eg. in school newsletters this year?
Yes
No
Not Sure
25. Did you know before now, that the MS Readathon raises money to help people with Multiple Sclerosis?
26. Which of the following pieces of information do your think would be useful to motivate families to participate? (Choose all that apply)
How MS affects people's lives
Real life stories from people living with MS
How much the MS Readathon improves children's reading habits
Information on the benefits children gain by doing the program
What the MS Society does to help people with MS
How the money from MS Readathon is used
27. Have you ever used the MS Readathon Website?
28. Below is the list of reading rewards for the 2007 program. Rewards are based on the level of sponsorship raised. When you qualify for one level, you get the Rewards for all the levels below it too.

Bosko Magnetic Bookmark & Certificate

Pirate Ship or Castle to construct & colour in

Limited Edition Shrek or Donkey Voice Changes, with 6 different voice altering options

Sports Watch & You Beaut Yo-Yo with professional clutch
A sturdy Backpack with dual waterproof speakers so that you can walk and share your music plus a cool book

Talking, dancing, music playing Mi Flower or electronic drum sticks to plug into your backpack plus an electronic spellchecker
Wireless Headphones for almost anything plus a motion activated Echo Bot to record your own mesage.
1GB MPs player that holds over 500 songs
Collins Electronic Dictionery plus another book
Game Boy Advance Micro & Game
Portable DVD Player plus a DVD
29. Do you think the Rewards themselves are appropriate for children?
30. Do you think the amount you need to raise for each category are appropriate?
31. What would you include as a Reward to make it more attractive for kids? (please write as many as you think of)
32. Are there too many Reward categories?
33. What alternate Rewards would be attractive for a family (please write)
34. What would encourage you and your child to participate in the MS Readathon? (select all that apply)
Better Rewards
Rewards for older children
Make the reading time shorter
Having and option for a donation instead of a per book sponsorship
A defined reading requirement for specific age groups
More Rewards for the school rather than kids
Make the program more interactive
Combining multi media tasks and reading books to complement their school work
If the school showed more support
Nothing, we would just not do it in its present structure
If it was another activity other than reading. (See below)
35. If you answered "another activity other than reading" please type below
36. If there were an incentive for parents whose children reach a certain sponsorship amount do you think that would encourage other parents to participate?
Yes
No
Maybe
37. Did you know your child's school could receive School Rewards (such as a digital camera or computer package) if they had enough children complete the MS Readathon?
38. Do you think School Rewards encourage other parents to have their child participate in the MS Readathon?
39. Did you know there was a competition to win a tutoring scholarship this year just for returning sponsorship money on time?
40. If there were a similar competition for a tutoring scholarship next year, how much would it influence your decision to participate in the MS Readathon
Strongly influence
Somewhat influence
Would not influence
41. If you could make at least one suggestion to improve the MS Readathon, what would it be? (Write in Response)
42. Thank you for completing the survey! Your time and honesty are greatly appreciated
Your details and feedback will not be otherwise stored or passed on to any other company, or used for any other purpose than the improvement of this essential fundraising program.
Do not contact me unless I win
You may contact me about the content of my survey answers
Please send me a Registration Invite at the start of the 2008 MS Readathon